Paid search can be very time consumer and quite boring. Plus, if you don’t know what you’re doing, you could spend a boatload of money in a matter of minutes. That sneaky Google.
Let me go into your Adwords, Amazon, Bing or Yahoo account and optimize it.
If you are a new brand selling a product, don’t waste your money on Google Ads, put your money on Amazon’s search network. Shoppers are now going to Amazon first instead of Google to research products, plus Google is so saturated and CPCs are crazy high.