Pay Per Click Management
ByPay Per Click (PPC) is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter campaign management. Skills and services I can provide for your small business:
- Campaign Creation
- Keyword Evaluation
- Landing Page Analysis
- A/B Testing
- Geo-targeting
- Demographic Targeting
- Display ad banners & creation